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Opportunities and Challenges of AI for the Cultural and Creative Industries

We investigated the potential impact of AI for European cultural and creative businesses. Explore the transformative opportunities AI brings to industries.

Richard Naylor

Director, Research

Richard Naylor is a world leading expert in research methodologies for the culture and the creative industries, having been an early innovator in the development of frameworks for measuring the economic and social impacts of cultural activities.

Richard Naylor - Director, Research | BOP

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LOCATION

Europe

CLIENT

European Commission

SECTOR

Projects Sectors

The ever-growing amount of digital content produced in areas of the cultural and creative industries, together with the progress of AI approaches and related technologies have created new and transformative opportunities in various fields of the CCIs. 


AI is helping businesses to more effectively handling and analysing large amounts of data, adding value to many of the stages along the CCs sectoral value chains – from creation to production and distribution of creative and cultural content.


In a recent project for the European Commission delivered in partnership with Technopolis Group, Danish Technological Institute (DTI), Research Institutes of Sweden (RISE), and University of Oxford we investigated the relationship between AI and the Videogames, Visual Arts, Performing Arts, and the Museums and Heritage sector. In this capacity, we led consultations, interviews and desk research to develop a deeper understanding of the current and potential impact of AI on these sectors and help identifying policy approaches to support  European creative and cultural businesses.



Our team helped our clients to:


  • Identifying cases in which AI approaches were applied and generated a clear positive business opportunity which is currently or could be deployed within the cultural and creative sectors in the next five years;

  • Examining the challenges raised by AI in promoting and accessing a culturally diverse offer of European works;

  • Recommending support measures to unlock the potential of AI in certain fields (access to data, skills and training, ecosystems, ethics, and transparency) and approaches to enable funding by certain policy programmes or industry.


While the field of AI is relatively new and continually evolving there is scope for European creative businesses to take full advantage of AI applications and craft innovative and ambitious approaches to maintain the CCIs competitive on a global scale while ensuring safety and showcasing diversity in their offer.

AI Cultural and Creative Industries
DOWNLOAD REPORT

Project Report

BOP Consulting, in collaboration with Raybel Charters and Santra Consulting, was commissioned by the National Lottery Heritage Fund, the National Heritage Memorial Fund (NHMF), and National Historic Ships-UK (NHS-UK) to conduct a research study on the current state and needs of the UK’s historic ships sector.

Future Proofing Heritage

Our report for the British Arts Festivals Association paints a picture of a resilient sector that is surviving rather than thriving.

Festivals Forward

BAFA

BOP Consulting was appointed to outline a pilot for a Creative Worker Income Guarantee for Brighton & Hove, working on behalf of the University of Sussex and the ABCD Cultural Recovery Programme. 

Cultural, Creative and Collective Recovery: Exploring a Creative Worker Income Guarantee

University of Sussex

The report on how global cities tackle climate change with cultural policies and programmes. Insights from the World Cities Culture Forum's latest report.

The Green World Cities of Tomorrow: Culture and Sustainability – Special Report Prepared for WCCF Global Conversation

World Cities Culture Forum (WCCF)

Unique case guide is co-produced with the participating cities of WCCF, highlighting city examples and a global cities approach to evidenced-based policymaking.

Culture Counts: New Approaches to Evidence Based Cultural Policymaking in World Cities

World Cities Culture Forum (WCCF)

Working alongside CRAIC, a new research and collaboration centre at Loughborough University, we conducted an extensive survey of virtual production assets throughout the United Kingdom to map the country’s growing ecosystem.

Mapping the UK's Virtual Production Ecosystem

Loughborough University

The World Cities Culture Report (WCCR) 2022 builds on the ground-breaking 2018 and 2015 Reports. It gives insights on the major challenges world cities facing.

World Cities Culture Report 2022

World Cities Culture Forum (WCCF)

BOP's contribution to the 2nd edition of the report UNESCO's Global Creativity Report, examining policies safeguarding the creative and cultural sectors.

UNESCO's Re|Shaping Policies for Creativity Report – Addressing culture as a global public good

UNESCO

BOP’s updated Handbook for the Inter-American Development Bank sets out strategies for sustainability and urban resilience

Creative and Cultural Industries and Urban Revitalisation in the post-COVID era

Inter-American Development Bank - IDB

We investigated the potential impact of AI for European cultural and creative businesses. Explore the transformative opportunities AI brings to industries.

Opportunities and Challenges of AI for the Cultural and Creative Industries

European Commission

Research in the Gulf Co-operation Council States in collaboration with British Council and BOP Consulting helps identify opportunities for festival development.

An evidence-base for the growing Gulf festivals sector

British Council

BOP’s report on creating a healthy night-time economy for the Nanjing City Government demonstrates the importance of cross-cutting policies.

Creating Healthy Night-time Economies in World Cities

Nanjing Creative Center

Findings from our work at Great Ormond Street Hospital reveals how visual arts enhance the patient, visitor, and staff experience.

Creativity in health settings

GOSH Arts

Our new report for UNESCO sets out the huge global impact of COVID-19 on the cultural sector. We estimate $750 billion lost for the CCI and 10 million job cuts.

Economic impact of COVID-19 on the Cultural and Creative Industries

UNESCO

New handbook 'Making Space for Culture' explores how world cities address the challenge of preserving cultural infrastructure while promoting growth.

How can cities make space for culture?

World Cities Culture Forum (WCCF)

Our research for the National Trust suggests approximately 3,000 Grade II buildings at risk in urban areas and discusses the impact on heritage and communities.

Protect urban heritage to prevent growth in inequality

National Trust

Our review of the Scottish Animation Sector, commissioned by Creative Scotland, has just been published

Review of the Scottish Animation Sector

Creative Scotland

UK-wide study of visitor experience practice provides new benchmarks for cultural and visitor attractions

Sharing Operations and Visitor Experience insight

VE:Forum

Our ‘blueprint for growth’ strategy has just been published for the video games sector in the West Midlands.

What's next for a video games cluster?

ukie

The World Cities Culture Report 2018 explores the evolving role of culture in global cities. The report provides a view of the state of culture in our cities.

World Cities Culture Report 2018

World Cities Culture Forum (WCCF)

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Richard Naylor - Director, Research | BOP

Richard Naylor

Director, Research

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