Callum’s clients include major investors in cultural programmes and policies. He has led the strategic planning for some of the world’s largest or most innovative cultural development projects, with clients ranging from Transport for London to the Royal Commission for AlUla.

Callum’s focus is on driving excellence for BOP clients through the continuous improvement of BOP processes and knowledge base. He has established the BOP Associate Network of over 50 global experts in culture and creative industries to ensure that clients have access to the best and latest expertise in their sector.

Callum and fellow BOP directors believe in the importance of investing in culture as an organisation supporting a range of charitable initiatives including The Equality Trust and the Social Mobility Foundation. Callum is a board member at KIT Theatre and on the advisory board of B3 Media. He is a regularly invited to speak at international conferences, as well as being sought out as a media commentator on cultural trends for organisations such as The Guardian and Germany’s ZDF TV.