Visitor Attraction Index

For Cultural Venues and Visitor Attractions

Data and intelligence to benchmark visitor experience, prioritise areas of investment and plan for growth.

Lead Consultant

Rachel Kuhn

Associate Director

Without a clear picture of organisational performance, it is difficult to know where to focus effort, prioritise investment or plan for future growth.

BOP’s Visitor Attraction Diagnostics helps cultural venues and attractions understand their strengths, identify areas for improvement and build a roadmap for long-term success.

Through interviews, site visits and research, we assess organisations across eight areas of performance, providing a clear, evidence-based view of strengths, challenges and opportunities for growth. Benchmarking your performance against our proprietary database of leading attractions from around the world, we help you understand what good looks like and how to get there.

Working with your organisation to understand your context, ambitions and challenges, you will receive a clear, evidence-based assessment of where you are today, and the steps needed to achieve your goals.

“BOP truly took the time to understand our current offering and the potential that exists across the 47-acre campus. They provided a deep and comprehensive report with a wide range of opportunities for Trinity as a world-class visitor attraction.”
Trinity College Dublin