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Battersea Power Station, Battersea Power Station

Research into how different types of cultural projects affect visitor behaviour

Battersea Power Station Development Company is transforming this iconic London site into one of London’s top retail, leisure and lifestyle destinations. BOP prepared an analysis of the impact of different types of cultural projects and how they affect visitor behaviour.

The model was built on an analysis of 40+ impact reports and sector studies, as well as on fresh market research.