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Marta Moretto, Researcher

Marta’s education combines a strong humanistic approach with business planning and quantitative studies for culture and creative industries. Thanks to her experiences in Denmark, Finland, Italy and UK, Marta is interested in how creativity and heritage can have an impact on societies. Her interests lie on inclusive cultural projects, audience development, museums, digital innovation and intellectual property rights.

Marta recently contributed to projects such a study on the Peruvian Creative Industry scene for UK Embassy in Peru, an evaluation of the impact of art for improving hospital environments at Guy’s and St. Thomas’s Hospital in London and the evaluation of the Creative Works London project on Knowledge Exchange, funded by the Arts and Humanities Research Council.

Prior to BOP, Marta gained experience with BAM! Strategie Culturali, a consultancy company specialised in cultural management. Marta also collaborated with CieloBlu ONLUS, a no profit organisation assisting people with disabilities, Bologna University and its track and field team.

Marta studied Literature and Art History at Università degli studi di Bologna and is currently completing her master programme in Innovation and Organisation of Culture and the Arts at Bologna School of Economics and Copenhagen Business School.